Matthew Tackles Social Media Strategy and Campaigns

I simply do not want to be typing this blog post. I'm doing it because I am almost at a 90% in this class and I don't want to lose an easy ten points by simply neglecting an assignment. Instead of ignoring my blogging responsibility for the week, I decided to use this time to write about not wanting to do it in the first place, as this is all I can think about right now. How meta of me to write this blog post about not wanting to write one at all! I am currently on a break during my last rehearsal for "Blocked!" The show opens tomorrow, and both casts are rehearsing tonight and running the show one last time. The show is double cast because there are only four characters in the show and the department wanted more than four people to get an opportunity to perform.  Tech week is the week where all the technical aspects are introduced to a show. Usually these aspects include lights, sound, the orchestra, costumes, hair, makeup, etc. However, for our online show, the acto...

  Next weekend Ohio Northern University's first online musical premieres. The show is called "Blocked!" and was written specifically for Zoom by Ben Wexler. It isn't as cringeworthy as other streamed shows because the characters embrace the online platform instead of ignoring it and pretending they're all in the same room together. I will be making my assistant directing debut with this show. I have helped shape the show from the beginning and coach the two casts with their songs and scenes to get them in the best shape possible. I have always wanted to get into directing and this experience has been so wonderful! Just the other night when I sent my notes via email to the casts I told them how wonderful it has been to see them take the notes I have been giving them and embodying them. A couple of them wrote back and told me how great it has been having me be a part of the production. "All of your notes are so smart and I'm really grateful for them, so I j...

It's only our tenth week of classes? I don't know about anyone else, but it feels like our semester should be over by now. My body and mind feel the same level of exhaustion and depletion they do when a semester ends, but we have five more weeks left. It is not FAIR! We are 10 weeks in now, so it's the point of the semester when everything gets chaotic and busy. We have a ton of assignments/projects do. I have to memorize a scene for my Shakespeare class. I need to memorize my songs for voice lessons. I need to practice my dances for dance evaluations and getting them to the level I want them to be at before I record them for a dance reel. I am assistant directing the musical Ohio Northern University is putting on this semester which takes a lot of my evening time. I am also dancing in a pop-up performance put on by the dance department, called "Windowed Pain," which we've been rehearsing the last couple of weeks and premieres this weekend. It feels like I wor...

As many of you reading this will probably know, Jaiden and I are working with Jon C. Stocker DDS General Dentistry this semester to create a better Facebook feed for their business page. When creating out content plan for them, we wanted to show off their hardworking staff and let their patients know a little about them. We collected short biographies from them and asked them what their favorite part of working in a dental office was. Along with sharing this information about them, we wanted to share updated pictures of them. They had headshots done years ago that can be found on their website, but the lighting and staging was not very good. It also appeared that no editing of the pictures were done.  This prompted me to volunteer to take new pictures of them for Facebook and their website, and Brenda happily agreed. She asked me to come on Oct. 6, my birthday, at 7:30 a.m. and Oct. 7 at 8:30 a.m. to get these new shots. Waking up at 6:30 a.m. on my birthday wasn't exactly what I w...